Demo Video for Payfirma iPhone App

Payfirma, a Canadian payment processor offering a full-range of Credit Card, Mobile Payment, eCommerce and Integrated Point-Of-Sale solutions, recently launched a new Mobile Payment app for the iPhone which lets merchants accept credit cards, capture signatures, and send eReceipts on the go, available with optional card swiper.

The company was in need of a short demonstration video to promote the product online and for use during sales presentations.

Basetwo Media produced a 2-minute demo video showcasing key features of the app and highlighting its ease of use, along with a 30-second 'teaser' version for the web, both including a professional voice-over.

3D renderings were produced to book-end the video with added production value using Cinema 4D, along with original motion graphics throughout. While screen grabs were acquired from the app itself, most of the graphics and animations had to be re-created from scratch in After Effects.

Watch the video on our website and check out the shorter version on Payfirma's website.

Staff Recruitment Video for Swimco

Last month, we produced a promotional video for Swimco, Western Canada's largest specialty retailer of swimwear and accessories for women, men and children.

While on-location filming interviews with staff for that project, we also asked for their perspective on working for the company. This allowed us to produce a second video which we just completed to be used in staff recruitment.

Swimco is committed to providing training and development to help their people reach their full potential within the company and, from what we heard from staff, it’s also a very rewarding place to work.

Check out the video on our website or on Swimco's Careers webpage.

Web Commercial for Nucaptcha

Nucaptcha offers a superior video-based captcha solution which promises to be faster & easier while being more secure. The company was in need of a quick way to demonstrate the benefits for websites and businesses to make the switch.

We produced a short promotional video for use on their website which compares traditional captchas to theirs by incorporating screen captures along with original motion graphics and a professional voice-over.

Watch the video on our website.

Promotional Videos for AG Hair

We recently produced two new promotional video for AG Hair, filmed during the company's annual photo shoot which we mentioned in last month's newsletter.

A new 'Meet the Founders' video was filmed with John & Lotte Davis to serve as an update to a similar piece we filmed last year which will be used at conferences and on AG Hair's YouTube channel.

Watch it on our website.

We also filmed a new video with John about why AG Hair chooses not to use salt as a thickening agent in their products as most drugstore shampoo brands do. Further proof that not all hair care products are created equal, this video can also be seen on our website.

Stay tuned in the coming weeks for the series of 'How-To' videos we produced and check out candid pictures from the shoot on Facebook.

Basetwo Media is a video production company in Vancouver specializing in the production of promotional and educational videos and event videography. We help businesses communicate using the power of video.